The essence of Cognitive Bias is to make skewed decisions based on pre-existing factors such as personal experience or preference rather than on the data and other hard evidence.

Energy and Smart Building Industry Blog
Paul Campbell
Recent Posts
Run Your Building Like an Athlete to Create Smart Buildings – Part 2
Tuesday August 14, 2018
By: Paul Campbell
This post is part of The Adaptive Energy Management Guide.
Become Data-Centric
When taking a prehabilitative approach, whether in buildings or in sports medicine, statistical analysis is the cornerstone for defining opportunities for performance improvement.
Run Your Building Like an Athlete Creating Smart Buildings – Part 1
Thursday August 9, 2018
By: Paul Campbell
This post is part of The Adaptive Energy Management Guide.
Whether you are a sideline spectator or a fierce competitor, any sports aficionado has witnessed the test of time. That point when things don’t work quite like they used to: when tennis elbows and creaky knees mean deteriorating performance.