Don’t Get Left Behind: The Commercial Energy Policy Impacting Major Markets Across the U.S.

By: Edward Kubiak

October 2011

Smart Business spoke to Edward Kubiak, Executive Vice President of Sales & Marketing at Phoenix Energy Technologies, about why now is the time to investigate sustainability initiatives to reduce energy use and costs in commercial buildings.

Nowadays, it’s no secret that getting hip to being green is good for business. And, when you’re delivering a consumer product, the eye-catching appeal of green materials, green packaging and green marketing makes good sense. However, in a B2B environment, and more specifically the commercial real estate market, leveraging green marketing to drive business development and customer retention leaves many unsure where to begin.  Read the full story here.